Sport utility vehicles (SUVs) have cemented their position as the most sought-after vehicle type in the American automotive market, and for compelling reasons. Modern SUVs masterfully blend style, performance, comfort, and cutting-edge technology, meeting the diverse needs of today’s drivers. Looking ahead, the landscape of SUVs is set to become even more dynamic, with a wave of new models poised to debut as early as next year, injecting fresh excitement into the market.
Automotive giants such as BMW, Ford, and Hyundai are gearing up to significantly expand their SUV offerings for 2025. The forthcoming lineup is incredibly diverse, encompassing everything from luxurious three-row vehicles and eco-friendly compact EVs to high-performance SUVs and rugged off-road specialists. The SUVs slated for release next year promise an unprecedented level of variety, ensuring there’s an ideal option for every discerning driver.
BMW Neue Klasse SUV
$70,000 (est.)
BMW is on the cusp of a significant transformation, set to unveil the next generation of its electric vehicle family in 2025. Spearheading this new era is the Neue Klasse series, with an electric 3 Series sedan leading the charge, followed closely by an electric SUV. This SUV draws inspiration from the Vision Neue Klasse X concept revealed earlier this year, embodying a futuristic and sophisticated design language. Positioned in the X5 size category, the Neue Klasse SUV will be built upon BMW’s advanced CLAR architecture, the same platform that provides the foundation for the i5 and i7 electric sedans.
While a fully electric powertrain is confirmed, the Neue Klasse SUV is also anticipated to offer combustion and hybrid variants, broadening its appeal to a wider range of consumers. Potential engine options include turbocharged four- and six-cylinder units, offering a blend of performance and efficiency. Enthusiasts can expect to witness the unveiling of this groundbreaking SUV towards the end of next year, marking a new chapter for BMW’s SUV legacy.
Cadillac Optiq
$54,390
The Cadillac Optiq is poised to become the new entry point into Cadillac’s electric vehicle lineup when production commences later this year. With a starting price of $54,390, it will be the most accessible all-electric Cadillac model, opening up the brand to a broader audience. This five-passenger crossover shares similar dimensions with the Chevrolet Equinox EV and boasts an 85.0-kilowatt-hour battery pack, along with DC fast-charging capabilities at 150 kilowatts, ensuring practical and efficient charging on the go.
While the Optiq’s 300 horsepower output is not groundbreaking, it delivers a compelling combination of performance and luxury. The interior is a highlight, featuring a stunning 33.0-inch integrated digital screen that dominates the dashboard, providing a modern and immersive user experience. Standard-issue Super Cruise driver-assistance technology further enhances its appeal in the competitive electric SUV segment. The Cadillac Optiq is expected to hit dealerships in early 2025, bringing a blend of Cadillac luxury and EV innovation to the market.
Ford Expedition
$58,000 (est.)
Following the arrival of the updated Lincoln Navigator, anticipation is building for the refreshed Ford Expedition. Prototypes have already been spotted without camouflage, revealing a sculpted and robust exterior design with a refined front end reminiscent of the current Ford F-150 pickup truck. The updated Expedition is expected to feature a more digitally focused cabin, although it will likely maintain a distinct design from the Navigator’s expansive 48.0-inch single screen, offering its own unique interior ambiance.
Under the hood, the reliable 3.5-liter EcoBoost V-6 engine is expected to carry over, potentially with a boost in power to enhance performance. A new Tremor trim is anticipated to replace the Timberline as the rugged, off-road-oriented option within the Expedition lineup, catering to adventurous buyers seeking enhanced capability. The 2025 Ford Expedition aims to blend familiar strengths with modern updates to maintain its position in the full-size SUV segment.
Genesis GV90
$100,000 (est.)
Rumors of a flagship, ultra-luxury SUV from Genesis have been circulating for years, and in 2025, the Genesis GV90 will finally become a reality. A preview was offered at the New York Auto Show with the Neolun concept, showcasing a prestigious design that incorporates the Genesis family grille and proportions akin to the Kia EV9. The GV90 is expected to be an all-electric SUV, leveraging Hyundai Group’s advanced eM platform as its foundation, signifying Genesis’ commitment to electric mobility.
The Genesis GV90 will be available in both two-row and three-row configurations, catering to different passenger and cargo needs. Intriguingly, it is rumored to retain the pillar-less design of the concept, featuring front- and rear-opening doors for a unique and luxurious entry experience. Prototypes are expected to be unveiled later this year, leading up to the official production debut of the GV90 in 2025, marking Genesis’ entry into the ultra-luxury SUV domain.
Hyundai Palisade
$38,000 (est.)
In tandem with the Genesis GV90, Hyundai is preparing to introduce the next-generation Palisade, which is expected to represent a significant evolution from the current model. Anticipate a large and imposing SUV with a clean, squared-off front fascia, aligning with Hyundai’s recent design direction seen in other models. Expect a striking lighting signature with extensive use of LEDs, including prominent headlight surrounds and a horizontal light bar spanning the grille, creating a distinctive visual identity.
The new Palisade will feature an upscale interior, incorporating a digital display complemented by physical controls, balancing modern technology with user-friendly ergonomics. Powertrain options are expected to include a choice between a fuel-efficient 2.5-liter hybrid four-cylinder system and a more powerful turbocharged 3.5-liter V-6 engine, providing options for both efficiency and performance. The redesigned Hyundai Palisade is anticipated to be revealed in early 2025, promising a sophisticated and technologically advanced family SUV.
Jeep Recon
$60,000 (est.)
The Jeep Recon clearly draws inspiration from the iconic Wrangler, aiming to encourage Jeep enthusiasts to embrace all-electric powertrains without sacrificing the brand’s adventurous spirit. The Recon is slated to launch soon, utilizing the STLA Large architecture, which also underpins the upcoming Wagoneer S, indicating a shared foundation for Jeep’s future electric SUVs.
Staying true to the Jeep lifestyle, the Recon will offer removable doors and potentially large roof openings, providing an open-air driving experience synonymous with the brand. To cater to diverse preferences, Jeep is expected to offer electric, combustion, and hybrid powertrain options for the Recon, providing flexibility for different driving needs and environmental considerations. A production-ready version of the Jeep Recon is anticipated to be revealed sometime next year, merging Jeep’s off-road heritage with modern electrification.
Mercedes-Benz ‘Little G’ EV
$65,000 (est.)
Mercedes-Benz is set to expand the iconic G-Class lineup with a smaller, more accessible model, often referred to as the ‘Little G’. Mirroring its larger sibling’s move towards electrification, the Little G will also be an electric SUV, while retaining the G-Class’s signature boxy silhouette in a more compact form. It is likely to be based on the compact Mercedes Modular Architecture (MMA), which is versatile enough to accommodate both combustion engines and electric powertrains. The electric version is expected to feature 800-volt charging capability and offer a range exceeding 300 miles, ensuring long-distance usability.
The ‘Little G’ is projected to be significantly more affordable than the full-size G-Class, broadening the appeal of the G-Wagon aesthetic. Despite its smaller size and lower price point, it will still come standard with all-wheel drive and a suite of off-road features, maintaining the G-Class’s renowned capability in a more approachable package.
Nissan Leaf
$40,000 (est.)
Nissan is undertaking a comprehensive transformation of the electric Leaf for the 2026 model year, signaling a significant shift for this pioneering EV. Moving away from its hatchback origins, the new Leaf will evolve into a more popular crossover SUV form factor, reportedly drawing styling cues from Nissan’s striking Chill-Out concept unveiled in 2021. This transition aims to revitalize the Leaf and position it more competitively in the booming crossover market.
The reimagined Leaf will be built upon the CMF-EV platform, Nissan’s dedicated electric vehicle architecture. While specific powertrain details remain undisclosed, the platform’s versatility is evident in the Nissan Ariya, which offers single- and dual-motor configurations with power outputs ranging from 214 to 389 horsepower, suggesting a similar range of performance options for the new Leaf crossover. The 2025 Nissan Leaf SUV represents a bold step in reinventing a classic EV for a new era.
Rivian R1X
$100,000 (est.)
Rivian trademarked the R1X name several years ago, but it was the recent announcement of the R3X that illuminated its intended purpose. The R3X is positioned as a rugged, performance-oriented variant of the new R3 crossover, and the R1X is anticipated to offer similar enhancements, but in the larger R1 platform. This suggests the R1X will be Rivian’s flagship performance SUV, building upon the foundation of the R1S.
The R1X is expected to be available in both truck (R1T) and SUV (R1S) forms and will likely feature redesigned front and rear bumpers to improve off-road prowess, along with robust rocker panels and distinctive orange accents. A potential quad-motor configuration could provide maximum control and performance for demanding off-road situations. Full details about the Rivian R1X are expected to emerge next year, promising a high-performance electric off-roader.
Scout Electric SUV / Truck
$45,000 (est.)
The iconic Scout brand is making a highly anticipated return to the automotive landscape. In 2025, the first new Scout pickup truck and SUV models are expected to hit the roads, marking the revival of this historic nameplate under the Volkswagen Group umbrella. Teaser images have hinted at boxy and rugged designs with upright front ends and short overhangs, suggesting a focus on off-road capability and a retro-inspired aesthetic.
While concrete details are still scarce, Volkswagen has indicated that the new Scout models will be as capable as their competitors and priced similarly within the competitive segment. Concept versions are expected to be revealed later this year, providing a clearer preview of the production models slated for arrival in 2025, signaling the rebirth of a classic American off-road brand in the electric era.
Tesla Model Y
$50,000 (est.)
Following the updates implemented in the Model 3 “Highland,” similar enhancements are expected to make their way to the Tesla Model Y “Juniper” in early 2025. The popular electric crossover is anticipated to receive comparable revisions, including a redesigned front bumper, new headlight and taillight designs, updated wheel options, and subtle exterior refinements to freshen its appearance.
Inside, the updated Model Y will likely adopt the Model 3’s new steering wheel design, a redesigned center console, and an improved armrest, enhancing the interior’s modernity and functionality. Powertrain and range improvements are also anticipated for the refreshed Model Y, further solidifying its position as a leading electric SUV in the market. The 2025 Tesla Model Y aims to build upon its success with thoughtful updates and refinements.
Toyota FJ Cruiser
$40,000 (est.)
The FJ Cruiser is poised to rejoin Toyota’s SUV lineup, positioned below the Land Cruiser in terms of size and price, offering a more accessible entry point into Toyota’s rugged SUV family. Toyota teased the model over a year ago, previewing a new SUV that appears to borrow styling cues from the Compact Cruiser EV concept. This suggests a boxy design language and substantial plastic cladding for body panel protection, hinting at its off-road intentions.
The new FJ Cruiser is expected to be smaller than the Land Cruiser, potentially in the Toyota RAV4 size class, making it a more compact and affordable option. This strategic positioning will provide buyers with a more budget-friendly way to experience the Cruiser brand’s renowned off-road heritage and distinctive styling, appealing to a broader segment of SUV buyers.
More Future SUVs
Next-Generation BMW X5: Everything We Know
2025 Ford Expedition: Everything We Know
Rivian R1X: Everything We Know
2025 Toyota 4Runner: Everything We Know
In conclusion, 2025 is shaping up to be an exciting year for SUV enthusiasts. The diverse range of new models coming to market, from electric pioneers to rugged off-roaders and luxurious family haulers, promises to cater to a wide spectrum of needs and preferences. The automotive industry is clearly investing heavily in the SUV segment, and consumers are set to benefit from an unprecedented level of choice, innovation, and technology in the upcoming model year. Stay tuned for more updates as these highly anticipated SUVs make their way to dealerships in 2025 and beyond.
