Volvo EX90: Aiming for the Best EV Range in the Luxury Electric SUV Market

Volvo is making a bold move into an all-electric future, and the 2025 EX90 is leading the charge as their new flagship vehicle. This full-size, seven-seat SUV marks a significant step for the company, built on Volvo’s first dedicated EV platform. Slightly larger and packed with more advanced technology than the current XC90, the EX90 signals Volvo’s commitment to launching a new EV model each year, with the ambitious goal of becoming fully electric by 2030. Anticipation is building as pre-orders are open now, and the EX90 is slated to hit the market in early 2024. Following closely behind is the 2025 Volvo EX30, a smaller, more accessible subcompact crossover, expected in dealerships in the latter half of 2024.

Priced to start under $80,000, the EX90 is positioned as a true luxury contender in the burgeoning electric SUV segment. It is expected to compete head-to-head with other premium all-wheel-drive electric SUVs such as the Mercedes-Benz EQS SUV, Rivian R1S, BMW iX, the forthcoming Lucid Gravity, and three-row configurations of the Tesla Model X. While Volvo’s sister brand, Polestar, will offer the smaller Polestar 3 SUV on the same platform, the EX90 distinguishes itself with a focus on family-friendly size and Volvo’s signature safety.

The 2025 EX90 might not be the largest or most powerful in its class, yet it stands as a compelling option, especially considering its competitive pricing, falling below most rivals except for the Rivian. A key selling point for the EX90 is Volvo’s emphasis on achieving a top-tier EV range. Volvo is targeting Best Ev Range figures in its class, aiming for 300 miles or more on a single charge. This commitment to extended range addresses a primary concern for EV buyers and positions the EX90 as a practical choice for both daily driving and longer journeys.

To deliver on its range promise, the EX90 will be available with dual-motor, all-wheel-drive systems designed for efficiency and performance. While official EPA estimates are still pending, Volvo’s stated goal of 300+ miles of range would place it among the leaders in the luxury electric SUV category, making it a strong contender for drivers prioritizing best EV range.

Stepping inside the EX90 reveals a modern, minimalist interior reminiscent of Tesla’s design philosophy. A large, vertical touchscreen dominates the clean dashboard, offering intuitive control over vehicle functions. The exterior design, however, is unmistakably Volvo, featuring the iconic Thor’s Hammer headlights, a prominent Volvo logo, vertical taillights, and strong, sculpted lines. A notable feature highlighting the EX90’s technological leadership is the bulge atop the windshield, housing an advanced lidar sensor array. This lidar system enhances the accuracy of lane keeping and obstacle detection, even in complete darkness, underscoring Volvo’s commitment to safety. Volvo claims the EX90 will be their safest vehicle to date, further bolstering its appeal to families.

Deliveries of the EX90 are scheduled to begin in early 2024, and Volvo is offering priority delivery to customers who pre-order and configure their vehicles later this year. Availability is expected to be nationwide, with initial allocations favoring EV-friendly regions. Manufactured at Volvo’s plant in South Carolina, certain EX90 models priced under $80,000 may qualify for the federal clean vehicle tax credit, potentially reducing the cost of ownership and further enhancing its value proposition in the electric SUV market, particularly for those seeking best EV range combined with luxury and safety.

While full specifications and driving impressions await, the Volvo EX90 is shaping up to be a significant player in the electric SUV landscape. Its focus on safety, technology, and a targeted best EV range of over 300 miles positions it as a compelling alternative in a competitive market, promising a blend of Scandinavian luxury and cutting-edge electric vehicle technology.

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